Senior Paid Media Strategist / Paid Media Director (Xico) (San Miguel Zinacantepec)
Link-Worldwide
Senior Paid Media Strategist leads the strategy, execution, and performance of paid acquisition campaigns across multiple client brands, driving measurable growth in pipeline, revenue, and customer acquisition efficiency. This role requires deep expertise across major paid platforms and the ability to translate business objectives into high-performing, scalable campaign strategies. For highly qualified candidates this role has a clear path to Paid Media Director, with increasing ownership over team leadership, process development, and channel innovation.
Key Responsibilities
- Develop and execute paid media strategies aligned to client business goals and revenue targets.
- Manage and optimize campaigns across Google Ads, Meta, LinkedIn, and other key platforms.
- Design full-funnel strategies across prospecting, retargeting, and conversion optimization.
- Lead budget allocation decisions to maximize ROAS and CAC efficiency.
- Analyze campaign performance and continuously optimize toward KPIs (CPL, CPA, ROAS, pipeline).
- Conduct structured testing across creatives, audiences, bidding strategies, and landing pages.
- Identify scaling opportunities and proactively adjust strategies based on performance trends.
- Partner with creative teams to develop high-performing ad concepts, messaging, and offers.
- Collaborate on landing page strategy and CRO to improve conversion rates.
- Ensure alignment between ad messaging, user intent, and post-click experience.
- Translate performance data into clear, actionable insights for clients and internal teams.
- Build and maintain dashboards tied to business outcomes, not just platform metrics.
- Connect paid media performance to CRM and pipeline metrics where possible.
- Lead client communication, strategy discussions, and performance reviews.
- Maintain strong project management practices across multiple accounts (Asana, internal workflows).
- Set quality standards and ensure consistent execution across campaigns.
Qualifications
- 5+ years of experience in paid media strategy, ideally in an agency or multi-client environment.
- Proven track record managing and scaling campaigns across B2B and B2C environments.
- Experience working across SaaS, e-commerce, and/or multi-location service businesses.
- Strong analytical mindset with ability to connect marketing performance to revenue outcomes.
- Excellent communication skills with ability to present strategy and performance to clients.
- Highly organized with strong attention to detail and low tolerance for poor execution.
Tools & Technology
- Experience with major paid platforms (Google Ads, Meta, LinkedIn), analytics tools (GA4, Looker Studio), and reporting platforms.
- Comfortable leveraging AI tools to improve efficiency in research, creative iteration, and optimization while maintaining high-quality strategic output.
- Project management through Asana.
Application Requirements
- Examples of paid media work (campaign strategy, performance reports, or case studies in English only).
- A short 1–2 minute recording explaining a campaign they scaled successfully, including what worked, what didn't, and what they would do differently.
- Applications should include resume to ******#J-*****-Ljbffr.
- ...Link-Worldwide is hiring a Senior Paid Media Strategist in Zinacantepec, Mexico. This role focuses on leading the strategy and execution of paid media campaigns... ...Google Ads and LinkedIn. A clear path to Paid Media Director is available for highly qualified candidates. #J-...Senior
- ...About You Are you interested in expanding a career in digital marketing? The WITHIN team is growing, and we're hiring for Digital Media Strategists who are willing to take the lead across multiple digital marketing channels to meet goals at the intersection of performance...SugeridoTrabajar en la oficina
- ...We are currently seeking a Delivery Director to join our team in Mexico City, México (MX-MEX), Mexico (MX). Delivery Management... ...functional plans and initiatives. Works in partnership with senior management to establish and achieve business goals. Ensures...Senior
- ...Overview Run Excellence Data & AI Director is responsible for the continuous operation, maintenance, and optimization of L'Oréal's... ...track record of building strong relationships and influencing senior business and technical stakeholders. Strong technical proficiency...SeniorTemporalContrato
- ...executives, and scientists. Opportunity Reporting to the Director of Talent Acquisition, Latin America & Canada, the Talent Acquisition... .... Own and manage the relationship with internal clients at senior manager, director, GM, occasionally up to DVP level. Deliver...SeniorPrácticaTrabajar en la oficinaDesde casaRemoto
$40,000 - $50,000
...para viajes a EE.UU. cuando sea necesario. Zona de trabajo: Miguel Hidalgo, CDMX y modalidad Home Office. Requisitos ~3 a 4 años... ...proactivamente servicios. ~ Educación superior (nivel deseada). ~ Experiencia media (nivel deseada). #J-18808-Ljbffr...Trabajar en la oficinaDesde casaTrabajo híbridoLunes a viernes- ...as required. Responsibilities Act as a trusted advisor to senior leadership and address high‑impact strategic issues within... ...Develop presentations for senior management and Citigroup Board of Directors, synthesizing key findings of team analyses and recommendations...Senior
- ...Qualifications Proficiency in both English and Spanish. Strong cybersecurity skills. Strong stakeholder management skills. Relevant experience. Ability to collaborate effectively with senior management and various teams within the organization. #J-18808-Ljbffr...SeniorTiempo completo
- ...Senior Risk Assurance Expert Interested in joining an experienced international team of Finance, IT and Risk Management professionals within Group Risk Management? Internal Controls and Risk Assurance is a integral team with close interactions with the business units...SeniorTiempo completo
- ...WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company... ...’s media buying best practices including creating a native paid media playbook, training team members on native, and more Assist...
- ...teams? If you're ready to take your engineering career to the next level, this opportunity is for you! At Walmart, we're looking for a Senior Software Engineer to join our dynamic tech team. In this role, you'll be at the forefront of designing and developing innovative...Senior
$16,600
Abogada Gestor de Trámites Requisitos Estudios universitarios completos en Derecho o carrera afín. Habilidades de comunicación y negociación. Capacidad para trabajar en equipo y bajo presión. Horario Lunes a Viernes de 9:00 a 18:00 pm y Sábado de 8:00...8 horasDe duración determinadaTiempo completoContratoSin agenciaTrabajo por turnosLunes a viernes- COORDINADOR DE RECLUTAMIENTO EN CDMX SIGNIFICATIVO EMPRESA EN EL SECTOR FINANCIERO SOLICITA. Responsabilidades EJECUTAR LA ESTRATEGIA DE RECLUTAMIENTO CON EL FIN DE CUBRIR LAS NECESIDADES DE TALENTO DE NUESTRA FUERZA DE VENTAS. GESTIONAR AL EQUIPO DE RECLUTADORES...
$18,000
Descripción de la vacante SOLICITA COORDINADOR DE RECLUTAMIENTO ZONA A LABORAR: Condesa Funciones Planear y ejecutar estrategias de atracción Actualizar y publicar vacantes en las diversas bolsas de trabajo, conforme a los estándares de calidad que pide el ...Tiempo completo- Desafíos Planeación y creación de rutas en base al volumen diario por turno. Seguimiento y análisis de las métricas de rutas, incluyendo tasas de entrega, eficiencia de las rutas y la mejora continua de esas métricas. Seguimiento puntual del desempeño de las rutas...Tiempo completoRemotoTrabajo híbridoTrabajo por turnos
- ...clientes a enfrentar los desafíos más complejos y a aprovechar las oportunidades de crecimiento. Descripción del Puesto Buscamos un Senior en el área de Finanzas, que se una a nuestro equipo de Consultoría. Esta posición es clave para la implementación de nuevos modelos...SeniorContratistaTrabajar en la oficina
- ...ability to operate with a limited level of direct supervision. Can exercise independence of judgement and autonomy. Acts as SME to senior stakeholders and /or other team members. Ability to manage teams. Qualifications ~2-5 years of relevant experience...SeniorPrácticaTiempo completoDesde casaTrabajo híbrido
- ...Senior Business Analyst – LATAM The Senior Business Analyst – LATAM will play a key role in supporting Commercial Finance activities across Mattel's Latin America region (Mexico, CAM, South America). This role provides financial analysis, forecasting, and scenario...Senior
- ...and time‑management skills. Assertive and confident communicator with high emotional intelligence. Ability to influence and collaborate across diverse teams and senior stakeholders. High level of discretion, integrity, and professionalism. #J-18808-Ljbffr...Senior
- Link-Worldwide is looking for a Business Manager Aftersales based in Toluca, Mexico. This hybrid role involves assisting dealers in achieving sales targets while enhancing customer retention. Adecuado candidates should have experience in the automotive industry, strong...Trabajo híbrido
$12,000 - $15,000
Coordinador de Operaciones Logística y Distribución Requisitos Experiencia mínima de 5 años (preferentemente experiencia en autoservicios) Licenciatura concluida Experiencia en logística de transportes Actividades Planes de entrega foráneos. Seguimientos...Tiempo completoLunes a viernes$20,000 - $25,000
...Vacaciones, Aguinaldo, Prima vacacional, IMSS. Información adicional Nivel de educación deseada: Superior - titulado. Nivel de experiencia deseada: Nivel Medio. Función departamental: Comercial / Ventas. Industria: Servicios Financieros. #J-18808-Ljbffr...SeniorTrabajo híbrido$2,800 por semana
...semanal de $2,800 y un horario de lunes a viernes. El trabajo es presencial. El candidato debe tener una edad mínima de 25 años y licencia para conducir. La fecha de inicio está prevista para el 12 de mayo de 2025. Ubicación: San Miguel Zinacantepec. #J-18808-Ljbffr...Pago semanalLunes a viernes- ...GERENTE SENIOR - SR DE DESARROLLO DE SOFTWARE - HIBRIDO INSTITUCION FINANCIERA - UBICACION DEL. Ubicación: Hidalgo, Lomas de Sotelo. Remoto/Híbrido en Ciudad de México, CDMX. Requisitos ~6 años de experiencia como líder de equipos de desarrollo de software para...Senior8 horasTiempo completoTrabajar en la oficinaDesde casaRemotoTrabajo híbridoSin agenciaTrabajo por turnosLunes a viernes
- ...Overview Desarrollador Frontend, React. Ubicación: Híbrido / Benito Juárez. Horario: Jornada completa. Nivel de experiencia: Semi Senior / Senior (5+ años de experiencia). Requisitos Licenciatura o Ingeniería en Sistemas, Informática, o afín. Más de 5 años de...SeniorSalario mensualTiempo completoTrabajo híbrido
- Link-Worldwide is seeking a Drilling Operations Manager to oversee drilling and well intervention projects in Villahermosa, Mexico. The successful candidate will be responsible for planning and supervising operations to ensure safety and efficiency while controlling...Senior
- Overview PepsiCo is seeking an experienced engineer in vertical packaging to manage projects that ensure operational continuity, growth, and innovation at our facilities in Mexico. Candidates should have over 8 years in packaging-related initiatives and 10 years in ...Senior
- ...Descripción de la vacante Link-Worldwide is looking for a Senior Counsel – Latin America to provide legal support across various Latin American markets. This role involves advising on commercial contracts, managing litigation, and ensuring compliance with legal and...Senior
- ...Link-Worldwide is seeking a Senior Accountant located in Mexico City. The role involves managing accounting functions and preparing financial statements for a fast-paced tech services company. Qualifications At least 5 years of senior accounting experience, preferably...SeniorTrabajar en la oficinaTrabajo híbrido
- Link-Worldwide is seeking a Demand Planning Manager based in Mexico City. This full‑time position requires expertise in demand forecasting, inventory management, and sales progress monitoring. The adequate candidate will have over 5 years of experience in similar roles...SeniorTiempo completo
¿Desea recibir más vacantes?
Suscríbase y reciba vacantes similares a Senior Paid Media Strategist / Paid Media Director (Xico) (San Miguel Zinacantepec). ¡Sea el primero en aplicar!
- jefe laboratorio San Miguel Zinacantepec, Méx.
- directora preescolar San Miguel Zinacantepec, Méx.
- jefe farmacia San Miguel Zinacantepec, Méx.
- jefe archivo San Miguel Zinacantepec, Méx.
- jefe inventarios San Miguel Zinacantepec, Méx.
- jefe de monitoreo San Miguel Zinacantepec, Méx.
- jefe seguridad higiene San Miguel Zinacantepec, Méx.
- director educativo San Miguel Zinacantepec, Méx.
- jefe de estrategia San Miguel Zinacantepec, Méx.
- director de aseguramiento de la calidad San Miguel Zinacantepec, Méx.

