Social Media Assistant (Bilingual)
Jornada completa
Acute Talent
Descripción del puesto
El Social Media Assistant es responsable de apoyar en la ejecución diaria de la estrategia de contenido y gestión de comunidades digitales de la empresa. Este rol abarca la programación de publicaciones, la redacción de copies atractivos, el monitoreo de interacciones y la atención inicial a la audiencia en diversas plataformas, garantizando que la presencia de la marca en redes sociales se mantenga activa, alineada a sus valores y en constante crecimiento.
Años de experiencia
- 1 a 3 años de experiencia en gestión de redes sociales, soporte de marketing digital, creación de contenido o asistencia comunitaria (Community Management).
Requisitos del puesto
- Inglés avanzado / bilingüe (indispensable): Excelente redacción, gramática y fluidez para escribir copys creativos, responder comentarios y coordinarse con equipos internacionales.
- Dominio de las principales plataformas sociales (Instagram, LinkedIn, Facebook, TikTok, X/Twitter, Pinterest) y herramientas de programación/gestión (Metricool, Buffer, Hootsuite, Later, Sprout Social).
- Comprensión básica de métricas clave (engagement, alcance, impresiones, clics) y formatos de tendencia en cada red.
- Habilidades de comunicación escrita empática, creatividad y buena atención al detalle.
- Capacidad de organización para cumplir con calendarios editoriales y gestionar múltiples canales simultáneamente.
Responsabilidades principales
- Programar y publicar contenidos diarios de acuerdo con el calendario editorial establecido por el equipo de marketing.
- Redactar pies de foto, textos persuasivos (copys) y hashtags adecuados para cada plataforma en inglés y español.
- Monitorear y responder comentarios, mensajes directos y menciones de la audiencia de manera oportuna y amigable.
- Identificar tendencias, audios o formatos populares relevantes para adaptar a la estrategia de la marca.
- Recopilar datos y métricas básicas de rendimiento semanal o mensual para apoyar en la elaboración de reportes de redes sociales.
Vacante publicada el 9 horas atrás
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