Growth Marketing Specialist (Santa Cruz de las Flores)

The key to our success is simple; we deliver the highest quality, on time, with passion and commitment, and live every day by a set of great values. We've built a company that fosters long-term careers in an environment of continuous learning, with cutting-edge benefits, tools, and resources. In addition, certifications that endorse our company as a great place to work.

We’re looking for a Growth Marketing Analyst to join our team in a role designed for learning, growth, and hands‑on development. This is a great opportunity for someone with early experience in B2B marketing who wants to keep building their skills across outbound, paid media, SEO, analytics, and partner‑led initiatives while contributing to real business growth in a collaborative environment. This is an presencial role at our office in Santa Cruz, Bolivia.

Responsibilities

• Execute and optimize growth marketing initiatives across outbound, paid media, SEO, website tracking, and partner‑driven lead generation.
• Set up, launch, and monitor outbound email campaigns, including audience segmentation, list management, and lead‑generation workflows using tools like Clay or Apollo.
• Support paid media execution across LinkedIn Ads, Google Ads, and Meta Ads, including campaign setup, budget monitoring, analysis, and A/B testing.
• Contribute to SEO execution through keyword research, on‑page optimizations, content alignment, and general technical SEO support.
• Track website traffic, campaign performance, and growth initiatives using tools like GA4 and related reporting platforms.
• Prepare recurring growth reports with insights, trends, and recommendations for improvement.
• Coordinate lead‑generation efforts with external agencies and alliances, ensuring visibility of performance and follow‑up opportunities.
• Collaborate with internal teams to ensure growth initiatives are aligned with business goals and support B2B pipeline generation.
• Continuously identify opportunities to improve campaign efficiency, lead quality, and channel results.

Requirements

• 2+ years of experience in growth marketing, demand generation, performance marketing, or a related B2B marketing role.
• Professional fluency in English, with strong written and verbal communication skills.
• Familiarity working in a B2B marketing environment.
• Experience with paid media campaigns on LinkedIn Ads, Google Ads, and/or Meta Ads.
• Strong attention to detail, comfort with data, and ability to manage multiple initiatives in a fast‑paced environment.
• Based in Santa Cruz, Bolivia, or available to work on‑site from our offices there.

Additional Qualifications

• Ability to monitor campaign performance, analyze results, and contribute to optimization decisions using data.
• Familiarity with A/B testing for paid campaigns, including audiences, messaging, creatives, or landing page variables.
• Solid understanding of SEO fundamentals, including keyword research, on‑page SEO, content alignment, and technical SEO concepts.
• Experience tracking website and marketing performance using GA4 and related analytics/reporting tools.
• Practical knowledge of Clay, Apollo, or similar tools for data enrichment, prospecting, and outbound tasks is a plus.
• Familiarity with Salesforce or similar CRM platforms.

Inclusive Opportunities for Every Talent. At AssureSoft, we believe that true innovation is born from diversity—of ideas, experiences, and perspectives. That’s why our hiring practices are inclusive and reflect a firm commitment to equity and equal opportunity.