Digital Advertising Operations Analyst
Walmart Connect
About the role:
The Analyst, Enablement & Support (E&S) will manage day-to-day campaign onboarding, ad moderation, and partner support across owned, operated, and external retail media distribution platforms. This role ensures high campaign fulfillment standards, resolves technical ad-serving escalations, and collaborates closely with cross-functional teams to enable advertiser success.
What You'll Do:
- Campaign Operations & Moderation: Oversee end-to-end campaign onboarding, keyword moderation, and ad activation within the ad server, ensuring strict adherence to delivery KPIs and SLAs.
- Advertiser & Partner Support: Provide front-line technical support and troubleshooting for advertisers, sales teams, and API partners across Sponsored Products, Sponsored Brands, and Video ad formats.
- Quality Assurance & Audits: Perform detailed account and campaign audits using established go-live checklists to guarantee setup accuracy and fulfillment standards.
- Access & Policy Management: Review and manage internal and external platform access requests while liaising with the Ad Policy team to implement updated advertising guidelines.
- Issue Resolution & Escalations: Conduct deep-dive root-cause analyses on complex campaign, tool, and platform issues to resolve client escalations swiftly.
- Cross-Functional Collaboration: Partner with global cross-functional teams to streamline workflows, enhance product knowledge, and contribute to SOP documentation.
What You'll Bring:
- Bachelor’s degree in Marketing, Business, Engineering, or a related field.
- 3+ years of hands-on experience with self-serve retail media or display ad platforms (e.g., Sponsored Search, Sponsored Products, Display).
- Proven experience troubleshooting ad tech platforms, campaign delivery issues, and tool-related errors.
- Practical knowledge of search advertising mechanics, including keyword bidding, marketplace dynamics, and brand/video formats.
- Exceptional verbal and written communication skills with experience supporting global stakeholders.
- Flexibility to support business operations across multiple US time zones (EST, CST, PST).
Preferred Qualifications
- Direct experience with campaign trafficking and bid optimization across search and retail media networks.
- Demonstrated track record of improving operational processes, workflow efficiencies, and documentation (SOPs)
Equal Opportunity Employer
Walmart, Inc. is an Equal Opportunity Employer By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing unique styles, experiences, identities, ideas and opinions while being welcoming of all people.
Walmart doesn’t charge any recruitment or similar fee in the recruitment process, including but not limited to interview, offering, and onboarding.
Only applications with an English CV will be considered.
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