Digital & Media Lead

Location: CDMXYou’ve built experience, now use it where bold ideas meet real impact. At Opella, we’re challenging how self-care works for millions of people and need leaders and experts ready to shape what’s next. As a Digital & Media Lead, you’ll bring your skill, your curiosity and your drive to make health simpler, smarter and more human.About the job:The Opella Media Head is responsible for the strategic direction and execution of the company's media initiatives, across both offline and online channels. This role involves leading the planning and purchasing of media, ensuring alignment with global corporate objectives, and maximizing the impact of advertising campaigns. The Media Head works closely with senior management and strategic partners to optimize media budget efficiency and drive business growth. Also the Media Head will lead a young and talented media team where need to lead via example and ensure high integration with the Brand teams.Main responsibilities:Lead the media and digital strategies across brands, ensuring alignment with business priorities, brand objectives, and growth opportunities.Drive agency relationship management across multiple partners, fostering strong collaboration, performance oversight, and strategic alignment between internal teams and external agencies.Own strategic media and communication negotiations, working cross-functionally with procurement and partners to maximize efficiency, optimize costs, and deliver structural improvements.Oversee content operations and team structures, implementing processes, KPIs, dashboards, and agency models that improve executional excellence and operational scalability.Partner closely with brand teams as a trusted advisor, shaping campaigns and communication strategies beyond media planning to support broader business impact.Lead the adoption of measurement frameworks, scenario planning, and ROI analysis to strengthen decision-making and improve investment effectiveness across media and trade activities.Drive innovation and MarTech advancement by embedding new tools, data capabilities, and AI-powered solutions into everyday business practices.Representing the company externally in media, marketing, and technology forums, strengthening market presence, partnerships, and access to innovation opportunities.Contribute to global and cross-functional strategic projects, ensuring local priorities are integrated with broader organizational initiatives and timelines.Support high-level business decision-making related to budgets, investment allocation, and planning cycles, with a strong focus on efficiency, effectiveness, and long-term value creation.Lead, develop, and inspire a high-performing team, promoting strategic thinking, collaboration, capability building, and a culture of continuous improvement.Lead the future internal creative production structure and operations, ensuring delivery is aligned with brand campaign priorities, business needs, and executional excellence across initiatives.About you:Previously worked in Media, in FMCG or Pharma Consumer Health careMedia MarketDigital 10 years experience at agencies and companies.Bachelor degree Marketing or Business Administration.Offline media metrics and local TV broadcasts & Platform management (Google Analytic, FB Business manager, DV 360).Advanced EnglishThis is more than the next step in your career, it’s a chance to lead change and help reinvent self-care for the world. If you’re ready to challenge, inspire and deliver impact that matters, we’re ready for you. We are challengers. We are Opella.About Us:Opella is the self-care challenger with the purest and third-largest portfolio in the Over The Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.Our mission is to bring health in people’s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting.At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.As a globally certified B Corp company, we are active players in the journey towards healthier people and planet. Find out more about our mission at #J-18808-Ljbffr