Content Strategist - Marine, Yachting & Luxury Brands

We’re Hiring: Content Strategist – Marine, Yachting

& Luxury Brands

We're looking for an experienced Content Strategist with direct experience in the marine, boating, yachting, or luxury lifestyle industries to help develop and execute strategic content programs for a portfolio of premium brands.

This role combines content strategy, campaign planning, writing, research, social media management, and cross-functional collaboration. The ideal candidate understands how to translate business goals into compelling content that engages high-value audiences while supporting marketing and sales objectives.

Location

Remote (Mexico-based candidates supporting U.S. clients)

⏰ Schedule:

Monday to Friday | 9:00 am – 6:00 pm ET

Role Overview

As a Content Strategist, you will be responsible for developing content strategies, creating multi-channel marketing campaigns, managing editorial calendars, and producing high-quality written content across a variety of platforms.

You will work closely with creative, account management, and production teams to ensure every campaign is strategic, accurate, and aligned with client goals.

Key Responsibilities

Content Strategy & Campaign Planning

• Develop content strategies and campaign plans aligned with client objectives, target audiences, and marketing priorities.
• Create editorial calendars and content roadmaps across social media, email, websites, blogs, video, and other channels.
• Translate business goals into messaging frameworks, campaign concepts, content themes, and creative briefs.

Content Writing & Editorial Development

• Write and edit content for social media, blogs, websites, email campaigns, video scripts, advertising materials, and client presentations.
• Adapt messaging and tone based on brand voice, audience, platform, and communication objectives.
• Ensure content accuracy, consistency, brand alignment, and editorial quality across all deliverables.

Marine & Yachting Industry Research

• Stay informed on marine industry trends, yacht builders, brokerages, luxury brands, technology developments, and market activity.
• Conduct competitive research and identify opportunities for clients to differentiate themselves.
• Transform market insights into strategic content recommendations and campaign opportunities.

Social Media Strategy & Management

• Develop and maintain social media content calendars, particularly for LinkedIn and Instagram.
• Create platform-specific content strategies, formats, and messaging approaches.
• Monitor content performance and recommend improvements based on audience engagement and campaign results.

Creative Development & Collaboration

• Generate campaign ideas, storytelling concepts, and creative recommendations.
• Collaborate with designers, videographers, account managers, and marketing specialists.
• Support campaigns from concept development through production, publication, and optimization.

Account & Workflow Support

• Participate in planning meetings and strategy discussions.
• Manage timelines, approvals, project priorities, and content deliverables.
• Support reporting, documentation, and communication related to marketing initiatives and client projects.

✅ What We’re Looking For

• Professional experience within the marine, boating, yacht brokerage, yacht-building, or related marine industry
• Previous agency experience
• Strong content strategy, content planning, and copywriting skills
• Experience creating content across digital, social, email, website, and campaign channels
• Knowledge of SEO best practices and content optimization
• Experience with email marketing platforms such as HubSpot, Klaviyo, or Mailchimp
• Familiarity with social media scheduling, analytics, and reporting tools
• Strong organizational, research, and project management skills
• Familiarity with Canva, Adobe Creative Cloud, CapCut, or similar creative tools

Compensation:

27,000 MXN + law benefits (Payroll)

32,000 MXN + benefits (Contractor)

Interested?

If you have a passion for storytelling, experience in the marine or luxury industries, and enjoy building strategic content programs that make an impact, we'd love to hear from you.

Apply today! ✨