Digital Marketing Manager - Monterrey

WORK ENVIRONMENT

Our positions in Monterrey are hybrid roles enabling our team to work 3 days in the office and 2 days remotely. Our office space in Monterrey was designed to promote collaboration for our scrum teams and increase our development velocity. In addition, you'll enjoy a great view of the city, fresh coffee, and the occasional happy hour.

OBJECTIVES OF ROLE

• Increase website conversion rates and key performance indicators.
• Increase funding rates for new account holders.
• Increase deposit and loan volumes of account holders.
• Increase product utilization of account holders.
• Nurture, engage and educate account holders to increase retention rates.

ESSENTIAL JOB FUNCTIONS/RESPONSIBILITIES

• Analyze website performance and provide enhancement recommendations, working closely with design, copywriting, and development teams for required performance updates.
• Consistently evaluate website SEO performance and provide and execute recommendations to ensure optimal website performance.
• Provides tactical support for website maintenance and content updates as needed.
• Implement campaign set-up in conjunction with execution partners and cross-functional team, including Google Tag manager, UTM tracking, website tagging, and Google Analytics.
• Works closely with marketing leadership on establishing client reporting dashboards in Looker Studio, and web analytics for reporting purposes.
• Identify new marketing opportunities and proactively collaborate, create, coordinate, and activate across clients to ensure marketing success.

QUALIFICATIONS

• Passionate about the financial industry, marketing, innovation, and technology.
• Minimum of 3 to 5 years hands‑on experience with finance, e‑commerce, and digital marketing.
• Understanding of the digital environment and platforms used to measure and track performance.
• Strong communication, organization, and project management skills.
• Strong relationship builder both within the organization and with external partners.
• Ability to work on multiple projects at once and demonstrate agility and flexibility in a fast‑paced and changing environment.
• Can work independently and is a self‑starter and highly motivated individual.
• Driven by results and client success.

SALARY AND BENEFITS

• 60,********,000 MXN
• Hybrid scheme (3 days a week working in the office, 2 days remotely)
• Vacation days according to law.
• Vacation bonus: 35%
• Christmas bonus: 30 days
• Savings fund: 13% (capped by law)
• Grocery coupons: 12% (capped by law)
• Major Medical Insurance
• Life Insurance

Come join us!

Pay

$60,****** - $70,****** per month

Experience

• e-commerce: 4 years (preferred)
• finance: 4 years (preferred)
• marketing campaigns: 4 years (preferred)
• Google Analytics: 4 years (preferred)
• Google Tag Manager: 4 years (preferred)

Language

• English (required)

Work Location

In person. Monterrey, N. L. – Reliably commute or planning to relocate before starting work (required).