Marketing Associate Analyst (Xico) (Valle de Chalco Solidaridad)

Job Summary

Eaton's ES AMER ESS division is currently seeking a Marketing Associate Analyst. The marketing analyst manages the day‑to‑day marketing activities, responsible for managing marketing, advertising and promotional requirements and activities of the company. They take steps to measure, enhance and image of the company through various goals and objectives. They develop and coordinate different campaigns with a focus on sales working closely with the sales team. They handle brand positioning with clients and end users. They plan and execute tradeshows and technical seminars. They coordinate face‑to‑face and digital training events, exhibitions and fairs to promote product lines, ensuring correct brand communication. They make and control exhibitors and displays to communicate the brand and products with distributors, ensuring communication policies and product strategies are applied. They also keep the inventory of exhibits or displays at the point of sale. They provide support in the daily needs of the sales organization to support the channel, influencers and end users.

Responsibilities

• Overseeing implementation of the Marketing strategy – including campaigns, events, digital marketing, and PR.
• Planning and execution of tradeshows and technical seminars with clients.
• Implementing brand position with distributors and end users across tradeshows, exhibitions and specific technical seminars around Mexico.
• Developing and supervising web tools to promote brand and products.
• Planning and implementing channel marketing promotion programs and tools in the Region.
• Customer‑focused providing tools and campaigns to promote products on stock and increase sales.
• Working closely with the company's Sales team, enabling them to meet their commercial objectives by providing appropriate tools, materials and presentations.
• Working closely with product line management team to define marketing materials and programs.
• Meeting any other activity assigned by the supervisor or special requirements of the company.
• Firmly following Eaton's leadership model as well as adopting leadership attributes (Ethics, Passion, Learning, Responsibility, Efficiency, and transparency) and achieving profitable monthly & annual growth in campaigns.
• Prospecting leads for various market segments to support the sales team budget.
• Establishing new working plans with clients/distributors to avoid commercial issues and maximize customer communication and business effectiveness.
• High ability to work on multiple projects under tight deadlines.

Qualifications

Bachelor's degree. 1‑2 years of experience in a similar position. Basic English proficiency. LI‑DG2.

Equal Employment Opportunity

We are committed to ensuring equal employment opportunities for job applicants and employees. Our recruitment processes use balanced selection criteria and avoid unlawful discrimination against applicants on the basis of their age, colour, disability, marital status, national origin, gender, gender identity, genetic information, race or racial origin, religion, sexual orientation or any other status protected or required by law.

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