Senior Sales Manager
Hollybank Trustees Ltd
Company: CSi Palletising (Part of Mpac Group)
Lead Growth. Shape Markets. Make an Impact.
CSi Palletising is looking for a Senior Sales Manager to take the lead in one of our most exciting growth regions, Mexico and Latin America.
This is more than a sales role. It’s a strategic leadership position where you’ll drive market expansion, build high‑value customer partnerships, and shape the future of automation across FMCG and industrial manufacturing.
If you’re a commercially driven leader with a passion for complex capital equipment sales, automation, and international markets , this is your opportunity to make a real difference on a global stage.
The Role
As Senior Sales Manager – Mexico & LATAM , you will:
- Drive regional growth by winning new business and expanding strategic accounts
- Lead and execute a high‑impact commercial strategy tailored to the LATAM market
- Champion customer relationships at senior levels
- Deliver complex system solutions and high‑value capital equipment sales
- Unlock cross‑selling opportunities across Mpac Group companies
- Build and lead a high‑performing regional sales team
What You’ll Be Doing
- Identify, develop, and convert high‑value opportunities
- Expand CSi’s footprint across Mexico and LATAM
- Lead major commercial negotiations and solution proposals
- Align regional strategy with global business goals
- Act as the trusted advisor to key accounts
- Lead site visits, solution discussions, and long‑term project planning
- Ensure strong alignment between customer needs and internal teams
- Own the sales pipeline, pricing strategy, and forecasting
- Drive disciplined, high‑quality sales execution
- Collaborate cross‑functionally with engineering, service, and product teams
- Track competitors, trends, and emerging technologies
- Turn insights into actionable strategies
- Lead regional marketing activities (events, trade shows, campaigns)
- Coach and develop Area Sales Managers
- Set targets, KPIs, and development plans
- Create a culture of accountability, collaboration, and performance
What You’ll Own
- Regional order intake, revenue, and margin performance
- Sales budget, forecasts, and long‑term planning
- Major contract negotiations and pricing strategies
- Accurate pipeline management and reporting
What to Expect
- Exposure to diverse industrial environments and global teams
- Participation in industry‑leading events and exhibitions
- A role with real autonomy and strategic influence
What You Bring
Experience & Expertise
- 10+ years in technical B2B sales , ideally capital equipment or automation
- Strong background in packaging, palletising, or end‑of‑line systems
- Experience with complex, project‑based sales cycles (CAPEX environments)
Commercial & Technical Skills
- Proven success in strategic account management and negotiations
- Strong understanding of automation, integrated systems, and manufacturing workflows
- Skilled in CRM systems (Salesforce preferred), forecasting, and pipeline management
Regional & Language Skills
- Deep understanding of Mexico & LATAM markets
- Spanish (native) and English (professional) required
Leadership Qualities
- Strategic thinker with a results‑driven mindset
- Strong communicator and relationship builder
- Ability to influence across teams and cultures
- Passion for developing people and driving performance
Why Join Us?
- Be part of a global leader in automation and innovation
- Work in a high‑impact, visible leadership role
- Collaborate across international teams and technologies
- Unlock career growth within the Mpac Group network
- Help shape the future of smart manufacturing in LATAM
Ready to Lead the Region?
If you’re ready to take ownership of a dynamic market, drive growth, and lead from the front — we want to hear from you.
Apply today and build the future of automation with CSi Palletising.
About Us
CSi Palletising is a global leader in advanced palletising and material handling solutions, delivering intelligent, Industry 4.0–ready systems to world‑class manufacturers.
As part of the Mpac Group , we offer end‑to‑end packaging automation solutions across industries including food & beverage, healthcare, and consumer goods — combining innovation, engineering excellence, and global reach.
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