Insights Analyst
Kids2
SUMMARY
The Insights Analyst is a key member of the Kids2 Global Insights & Analytics team, responsible for extracting insights from data that helps set and support strategies for future growth. This position uses data analytics to advise strategic direction on the deployment of new and existing data-driven solutions via reports, presentations, and interactive dashboards. Reporting to the Insights Analytics Senior manager, this position will be the primary analyst for syndicated US market data from partner Circana and will be responsible for regular monthly reporting across all categories for gear and toys for Kids2. In addition, the analyst would be the first point of contact for Circana ad hoc questions and analysis. This role will need to be the champion of fact-based decisions, which will include understanding what the trends are in the business and digging into the whys behind them. This person will be a trusted partner to leaders from cross-functional teams and must be able to understand the strategic objectives in each business area.
PRIMARY RESPONSIBILITIES AND ESSENTIAL FUNCTIONS
- Lead regular reporting and analytics using data sources such as syndicated market data, global ecommerce performance and consumer panel
- Collect, process, and clean data from various sources
- Designing or enhancing flexible and intuitive dashboards and business analysis that enable business leaders to assess performance and develop targeted strategic action plans.
- Perform quality assurance and ongoing monitoring of current reports and data for accuracy and usage.
- Evaluate, analyze, and recommend the potential for opportunities that enhance business direction and competitive positioning.
- Develop clear and concise written interpretations for the communication of results to various user groups.
- Work with cross functional teams to ensure integrated Circana insights and messaging to organization
- Train new hires on Insights Team data capabilities as well as existing reporting
- Supports new item tracking, competitive landscape analysis and identification of trends from syndicated data sources
- Perform ad hoc analysis as needed to support insights projects
- Developing skills necessary to present analytic findings at an Executive Summary level.
QUALIFICATIONS & EXPERIENCE
- 2-3 years of experience in Analytics or Large Set Data Analysis
- Syndicated Data experience with Circana, Nielsen, or other relevant platforms a plus
- Experience managing multiple projects at once and able to prioritize/adapt quickly
EDUCATION & SKILLS
- Bachelor’s degree in Business/Data Analytics, Mathematics, Statistics or other related field; Master’s degree a plus
- Ability to analyze and synthesize large amounts of data to problem solve across the organization
- Results-focused strategic thinker who translates data into actionable insights and recommendations
- Able to engage in consultative manner with cross functional partners to provide analysis support or deliverables
- Detail oriented and highly organized
- Excellent verbal, written, and presentation skills
- Good attitude and desire to constantly learn and expand your skills
COMPUTER/TECHNICAL SKILLS
- Proficient with PowerBI, Tableau or other comparable BI tools
- Familiar with statistical analysis with software, e.g. R or Python
- Familiar with database tools and concepts, such as MS SQL Server
- Highly proficient in MS Office suite, including Excel, Access, Word, PowerPoint and Visio
PHYSICAL DEMANDS
- While performing the duties of this job, the employee is regularly required to sit; have flexible use of hands; and talk or hear.
- The employee is occasionally required to stand, walk, and reach with hands and arms.
- The employee must occasionally lift and/or move up to 50 pounds.
- Specific vision abilities required by this job include close vision, and color vision.
WORK ENVIRONMENT
- General office environment.
- Some travel is required.
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