Head of Marketing

Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. As a partner to all of the major automobile manufacturers, as well as key players in the aerospace and industrial sectors, we offer you many development opportunities.

Your Key Responsibilities

• Develop and implement integrated marketing communication plans for VLS products / brands / service solutions, based on business and product strategies.
• Oversees product introductions, marketing/sales campaigns, promotion activities, and advertising and assess their success against the plan.
• Ensures connection between marketing and sales functions and supervise joint efforts with distribution channels
• Ensures provision and implementation of required infrastructure and resources for marketing and product management activities (training, tools, guidelines, etc.).
• Implies and coordinates regionally-dedicated tasks and projects led by Global Marketing teams
• Works closely with Sales, Technical Services and Product management teams enabling them to meet their commercial objectives and to ensure that marketing and sales activities are coordinated • Actively engage internal and external stakeholders to enhance and strengthen Schaeffler’s brand identity and resonance
• Works closely with Digital, Regional and Global Marketing teams to define marketing materials and programs, development of marketing tools based on the product related content
• Oversees continuous analysis of competitive environment, market development and consumer trends • Identify strategic sponsorship and brand promotion opportunities in accordance with the Corporate Sponsoring strategy and regional priorities • Ensures compliance and corporate governance with regard to laws, guidelines and standards within the area of responsibility
• Maintains effective internal communication to ensure that all relevant functions are kept informed about marketing objectives
• Ensures deployment of global VLS Marketing & Communications strategies, campaigns and brand initiatives within the Americas region while providing market feedback and recommendations to global teams.
• Acts as a member of the global VLS Marketing & Communications leadership team, contributing regional insights, best practices and growth opportunities to support global business objectives.
• Ensures consistent application of Schaeffler brand standards, messaging frameworks and communication guidelines across all regional activities and customer touchpoints.
• Defines, monitors and reports regional marketing performance through agreed KPIs, campaign effectiveness, customer engagement and business impact metrics.
• Provides customer, competitor and market intelligence to support regional business decisions and the development of global marketing strategies.
• Leads regional internal and external communications activities in alignment with global communications guidelines and business priorities.

Your Qualifications

• Preferred – Graduate in business administration / marketing management with at least 10 to 15 years’ experience in B2B industry
• Experience in planning/ executing communication & marketing projects and events
• Organizational skills with a high target orientation
• Excellent spoken and written English communication skills.

As a global company with employees around the world, it is important to us that we treat each other with respect and value all ideas and perspectives. By appreciating our differences, we inspire creativity and drive innovation. In this way, we contribute to sustainable value creation for our stakeholders and society as a whole. Together, we advance how the world moves.

Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to your application.

SCHAEFFLER VEHICLE LIFETIME SOLUTIONS MEXICO

Schaeffler is an equal employment opportunity / affirmative action employer. All qualified candidates will receive equal employment opportunities and consideration for employment without regard to unlawful consideration of race, color, sex, sexual orientation, gender identity, age, religion, national origin, disability, protected veteran status, or any other status protected by applicable law.

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