Specialist, Affiliate Marketing (Guadalajara)

Role Purpose

Supporting GMSS by managing affiliate campaign operations, strategy, and media buying for global teams.

Key Accountabilities

For this vital role, we’re looking for someone who will be responsible for managing integral campaign operations for affiliate marketing campaigns, working within our affiliate network platform. You will provide campaign level support, set up tracking links, affiliate offers, and perform technical troubleshooting of URLs. You will support affiliate managers across media strategy and buying to drive engagement, awareness and direct response revenue or customer acquisition opportunities. You will manage inbox communications, send newsletters to publishers, and facilitate order inquiries within the affiliate platform. You will actively monitor and optimize affiliate campaigns to meet KPIs, produce ad‑hoc reporting, forecast, and manage creative assets.

Key Skills & Experiences

• Education: Bachelor’s degree in Marketing, Communications or related field, or an equivalent combination of education and work‑related experience.
• Experience: 3 to 5 years practical experience in developing or planning content for digital channels within a consumer brand. Experience with marketing platforms, link development, and partner management strongly preferred. Affiliate marketing experience preferred, but not required. Travel/hospitality industry experience is a plus.
• Required Skills:
  • Demonstrated expertise in interactive marketing and understanding of marketing across touch points.
  • Understanding of brand consistency across media and content types.
  • Understanding of marketing links, ad tracking and working in marketing platforms.
  • Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, senior management and staff. Ability to prepare and deliver solid presentations to small groups.
  • Superior problem‑solving skills, attention to detail and demonstrated experience in leading people.

Benefits

• Room discounts across many properties.
• Recharge days and volunteering days throughout the year.
• myWellbeing framework supporting health, lifestyle, and workplace wellbeing.
• Hybrid work options and flexible work arrangements.

IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws.