Paid Media Buyer (León)

WHO ARE WE?

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase. The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team.

MUST HAVE

• Hands‑on experience running native ad campaigns across platforms like Taboola, Outbrain, Revcontent, Mediago, or Liveintent.
• Proven ability to monitor and optimize campaign performance using data.
• Strong attention to detail with a focus on executional excellence and task management.
• Ability to collaborate across functions and communicate clearly in a remote work environment.
• Passion for performance marketing and a desire to grow within the Make Money/Manage Money vertical of our largest brand, FinanceBuzz.

EXPERIENCE

2+ years of native media buying or programmatic experience, with a focus on performance-driven results.

YOUR ROLE

Support the success and growth of our Make Money/Manage Money native media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies.

OUTCOMES

• Execute and manage native ad campaigns across platforms such as Taboola, Outbrain, Revcontent, Mediago, or Liveintent with speed and accuracy.
• Monitor daily performance metrics and implement optimizations to creative, bids, and placements.
• Partner with senior media buyers to launch new campaigns and expand existing ones while supporting strategic growth.
• Facilitate creative testing by assisting with copy iteration, image/video swaps, and tracking results.
• Conduct competitor research and performance