MARKETING SPECIALIST (ventas)

We're hiring a Marketing Specialist to support and grow marketing efforts in the Mexico market. This is a newly created role designed to strengthen local execution and expand market presence, working closely with regional and global teams. This position blends hands-on execution with increasing strategic involvement—ideal for someone who wants to move beyond coordination and contribute to market growth and sales enablement.
Transition to a hybrid model (2–3 days in office) based on a mutually agreed schedule
Execute integrated marketing campaigns across digital, email, and social channels
Manage and update website content (product pages, landing pages, copy) using a CMS platform (BigCommerce)
Coordinate localization and translation of content (English Spanish) to ensure cultural relevance
Adapt global marketing materials for the Mexico market
Partner with sales and regional leadership to support lead generation and sales enablement
Track and report on campaign performance and engagement metrics
Collaborate with external vendors (designers, developers, agencies) to deliver projects on time
Maintain organized marketing assets and ensure version control
Work closely with regional leadership and global marketing stakeholders
Collaborate with a local marketing generalist supporting social media and events
Partner with external creative and web development agencies
Contribute to a growing marketing function with increasing strategic input
Bachelor's degree in Marketing, Communications, Digital Media, or related field

• 2–4 years of experience in a marketing or digital coordination role
• Bilingual proficiency in Spanish and English (written and spoken)
• Experience managing website content within a CMS (no coding required)
• BigCommerce, WordPress, or similar)

Familiarity with email marketing tools (Mailchimp, HubSpot, or similar)
Social media platforms and scheduling tools
Canva and/or Adobe Creative Suite
Microsoft Office 365
Google Analytics)
CRM experience (Salesforce or similar) is a plus
Experience in B2B marketing
Exposure to healthcare, medical devices, or regulated industries
Familiarity with ecommerce or performance marketing
Opportunity to shape a new role with real impact on local market growth