Senior Business Development Manager, Advertising

Senior Business Development Manager – Enterprise Division / DMO Vertical – Mexico

Location: Mexico City, Mexico (Hybrid, 3 days a week in office)

Position Overview

We are seeking a Senior Business Development Manager to build and maintain strategic advertising partnerships, focusing on DMO and Tourism Boards vertical Mexico. This role is responsible for driving revenue growth, building high-impact relationships, and delivering tailored advertising strategies that align with partner objectives and Expedia Group’s commercial goals.

Advertising Business Development

• Develop and execute a consultative sales strategy to grow advertising revenue within the DMO/Tourism Board vertical.
• Serve as a strategic advisor to partners, aligning their business goals with Expedia Group’s advertising capabilities.
• Implement scalable business strategies for key accounts, ensuring long-term value creation.
• Manage day-to-day partner relationships, conduct regular commercial reviews, and ensure fulfillment of contractual obligations.
• Identify marketing and promotional opportunities to maximize partner ROI.

Sales Negotiation & Deal Management

• Lead the full sales cycle: prospecting, needs analysis, strategic planning, negotiation, and closing.
• Navigate complex enterprise organizations and influence senior decision-makers.
• Manage a portfolio of domestic and international advertising platforms and products.
• Build and maintain robust pipeline of qualified sales opportunities.
• Conduct regular pipeline reviews to ensure alignment with revenue goals and Expedia Group Advertising’s strategic priorities.

Campaign Execution & Cross-Functional Collaboration

• Oversee campaign launches and ongoing performance, ensuring seamless execution and issue resolution.
• Collaborate with internal teams (supply, marketing, operations, billing, product, media planning) to deliver exceptional partner experiences.

Revenue Performance & Forecasting

• Consistently meet or exceed quarterly revenue targets (typically exceeding $2,000,000 USD a year).
• Conduct ROI analysis and performance reviews to drive continuous improvement and exceed partner’s KPI expectations.
• Accurately forecast media revenue demand using market research, industry insights, and partner engagement.

Customer Focus & Market Insight

• Deliver a consultative sales experience, including face to face & virtual partner meetings, that builds trust and long-term value.
• Leverage Expedia Group’s data and insights to inform partner strategies and decision-making.
• Support Enterprise Sales team by managing recurring tasks, including projects that help drive sales and new business development processes.

Experience and Qualifications

• 5+ years of experience in media sales, business development, or a related field; experience in the travel or digital media sales industry is a strong plus.
• Proven track record of exceeding revenue targets and driving strategic partnerships.
• Deep understanding of digital media, programmatic advertising, and the travel ecosystem.
• English and Spanish language fluency.
• Strong executive presence with the ability to influence C-level stakeholders.
• Demonstrated consultative selling skills and strategic thinking.
• Excellent analytical, negotiation, and communication skills.
• Ability to thrive in a fast-paced, dynamic environment with a growth mindset.
• Be able to travel monthly for work; valid passport.

Benefits

We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey.