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Manager marketing science

Omnicom Media

Qualifications

Education

• Bachelor’s degree in Statistics, Mathematics, Economics, Engineering, Information Management, Social Sciences or Business/Marketing related fields

• Advanced English

Experience

• 4-6 years of experience in a quantitative data driven field

• A passion for digital marketing, research and analytics

Skills

•Excellent communication and presentation skills

•Ability to work well with others and work in cross functional teams

• Ability to manage and prioritize a number of concurrent tasks

• Ability to clearly explain complex technical ideas to multiple audiences both verbally and in writing

• Comprehensive knowledge of ad technologies and research techniques (how they work, and how to troubleshoot)

• Ability to move beyond descriptive analytics and employ more sophisticated techniques (predictive & prescriptive analytics)

• Ability to set individual goals for analysts and measuring individual success/performance

Technical knowledge

• Experience/familiarity in SAS, SPSS, R or other advanced analytics software packages

• Experience/familiarity in ad-serving and web analytics tools (Google DFA, Atlas, Google Analytics, etc.)

• Experience/familiarity with concepts of database design and SQL

• Experience/familiarity with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)

• Experience/familiarity with digital ad effectiveness research

• Proficiency with Microsoft Excel and PowerPoint

• Familiarity with web technologies including HTML and Javascript

Responsibilities

As a Manager on Marketing Science team, you will lead a team of analysts across a number of high-profile clients. You will work closely with the Analytics Directors to manage resources, implement process improvements and provide mentorship within a tight knit account team consisting of analysts, media planners and strategists as they work to analyze data and deliver valuable and relevant insights. Through data-driven insights, you will have the opportunity to shape the strategic direction of a client’s marketing strategy.

Vacante publicada el 2 días atrás
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