Senior Business Development Manager, Advertising
Expedia Group
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Sr. Business Development Manager – Enterprise Division / DMO Vertical – Mexico
Location: Mexico City, Mexico (Hybrid, 3 days a week in office)
Introduction to the Team :
At Expedia Group Advertising, we provide marketers with access to the world’s most powerful travel advertising platform, fueled by unmatched first-party data. Our team of digital marketing experts empowers partners to connect with travelers globally, drive engagement, and exceed performance metrics through innovative, data-driven advertising solutions.
Position Overview:
We are seeking a Senior Business Development Manager to build and maintain strategic advertising partnerships, focusing on DMO and Tourism Boards vertical Mexico. This role is responsible for driving revenue growth, building high-impact relationships, and delivering tailored advertising strategies that align with partner objectives and Expedia Group’s commercial goals.
In this role, you will:
Advertising Business Development
Develop and execute a consultative sales strategy to grow advertising revenue within the DMO/Tourism Board vertical.
Serve as a strategic advisor to partners, aligning their business goals with Expedia Group’s advertising capabilities.
Implement scalable business strategies for key accounts, ensuring long-term value creation.
Manage day-to-day partner relationships, conduct regular commercial reviews, and ensure fulfillment of contractual obligations.
Identify marketing and promotional opportunities to maximize partner ROI.
Sales Negotiation & Deal Management
Lead the full sales cycle: prospecting, needs analysis, strategic planning, negotiation, and closing.
Navigate complex enterprise organizations and influence senior decision-makers.
Manage a portfolio of domestic and international advertising platforms and products
Build and maintain robust pipeline of qualified sales opportunities
Conduct regular pipeline reviews to ensure alignment with revenue goals and Expedia Group Advertising’s strategic priorities
Campaign Execution & Cross-Functional Collaboration
Oversee campaign launches and ongoing performance, ensuring seamless execution and issue resolution.
Collaborate with internal teams (supply, marketing, operations, billing, product, media planning) to deliver exceptional partner experiences.
Revenue Performance & Forecasting
Consistently meet or exceed quarterly revenue targets (typically exceeding $3,000,000 USD a year).
Conduct ROI analysis and performance reviews to drive continuous improvement and exceed partner’s KPI expectations.
Accurately forecast media revenue demand using market research, industry insights, and partner engagement.
Customer Focus & Market Insight
Deliver a consultative sales experience, including face to face & virtual partner meetings, that builds trust and long-term value.
Leverage Expedia Group’s data and insights to inform partner strategies and decision-making.
Support Enterprise Sales team by managing reoccurring tasks, including projects that help drive sales and new business development processes.
Experience and qualifications:
5+ years of experience in media sales, business development, or a related field; experience in the travel or digital media sales industry is a strong plus.
Proven track record of exceeding revenue targets and driving strategic partnerships.
Deep understanding of digital media, programmatic advertising, and the travel ecosystem.
English and Spanish language fluency
Strong executive presence with the ability to influence C-level stakeholders.
Demonstrated consultative selling skills and strategic thinking.
Excellent analytical, negotiation, and communication skills.
Ability to thrive in a fast-paced, dynamic environment with a growth mindset.
Be able to travel monthly for work; valid passport
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request .
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs .
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