Category Management Project Intern (TikTok Shop - Mexico Operations) - 2026 Start (BS/MS)

Category Management Project Intern (TikTok Shop - Mexico Operations) - 2026 Start (BS/MS)

Internship period: at least 3 months.

Responsibilities

Team Introduction: The e-commerce industry has grown tremendously recently, becoming a hotly contested space among leading Internet companies. Its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our campaign team. Together, we can build an e-commerce ecosystem that is innovative, secure, and intuitive for our users. Step into a dynamic role with the Mexico operation team, where you'll play a vital part in executing various campaigns for some of the most iconic brands. Be at the forefront of innovation, contributing to cutting‑edge campaigns and driving forward the yearly strategic modules that define success. In this role, you’ll help power the future of e-commerce, supporting high‑impact initiatives that connect brands with consumers in meaningful ways. Join us as we shape the future of e-commerce here at TikTok Shop! As a project intern, you will have the opportunity to engage in impactful short‑term projects that provide you with a glimpse of professional real‑world experience. You will gain practical skills through on‑the‑job learning in a fast‑paced work environment and develop a deeper understanding of your career interests. Applications will be reviewed on a rolling basis – we encourage you to apply early.

• Creator Hunting & Identification (Stage 1)
  • Identify and source high‑potential fashion creators across TikTok and other social platforms, focusing on those with strong content quality, audience engagement, and commercial potential.
  • Analyze creator profiles, content style, audience demographics, and performance metrics to assess fit within TikTok Shop’s fashion ecosystem.
  • Build and maintain a robust pipeline of creators segmented by category (e.g., apparel, footwear, accessories) and content type (live, video, product‑driven).
• Creator Incubation & Fashion Alignment (Stage 2)
  • Support the onboarding and incubation of selected creators by helping define their initial content and monetization strategy.
  • Identify and match relevant fashion brands, products, and merchandising strategies based on each creator’s profile, audience, and content style.
  • Collaborate with Account Managers to guide creators on best practices for live streaming, product selection, and content optimization.
  • Monitor creator development and track their progression from early‑stage incubation to revenue‑generating contributors.
• Performance Tracking & Insights
  • Track and analyze both qualitative and quantitative performance metrics, including GMV contribution, content performance, conversion rates, and creator growth.
  • Build and maintain dashboards or trackers to measure the effectiveness of the creator incubation program.
  • Generate insights on what works (e.g., creator archetypes, product categories, content formats) to continuously refine the strategy.
• Project Management & Cross‑functional Collaboration
  • Support the execution of the creators project roadmap, ensuring timelines and deliverables are met.
  • Work closely with Account Managers, marketing, and operations teams to align on creator strategies and opportunities.
  • Contribute to continuous improvement of creator sourcing, incubation frameworks, and scaling strategies.

Qualifications

• Currently pursuing an Undergraduate/Master in Business or a related field.
• Proactive self‑learner, open to navigating uncertain and exploratory business scenarios.
• Applicants are kindly requested to submit an English‑language resume.

Preferred Qualifications

• Strong analytical skills, with a structured and critical approach to problem‑solving.
• Experience in commerce platforms, digital marketing, or the short video/live streaming industry is highly valued.