Associate Product Marketing Manager

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Experience completing work as directed, and collaborating with teammates; developing knowledge of relevant concepts and processes.

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Only applications of candidates with Mexican citizenship will be evaluated for this role in compliance with the provisions of Article 7 of the Federal Labor Law.

• Bachelor's degree or equivalent practical experience.


• Experience in marketing, brand management, strategy consulting, agency, technology, or related fields through full time roles, internships, projects, or academic classes.

Preferred qualifications:

• Experience in marketing.


• Knowledge of and passion for Google's products, technology and leadership in the artificial intelligence (AI) space.


• Excellent program management and communication skills.


• Excellent problem-solving and communication skills with demonstrated attention to detail.


• Demonstrated interest in marketing, brand management, strategy consulting, agency, AI, technology, or related fields.

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As an Associate Product Marketing Manager (APMM), you will be part of the APMM Program, Google’s global program for early career Marketers. You will work on priority marketing projects in your organisation, develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and senior leaders. In addition to your core work, you are expected to complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.

Responsibilities

• Define and execute go-to-market strategies and campaigns for new product or feature launches and measure effectiveness against Key Performance Indicators (KPIs).


• Develop programs aimed at acquiring customers including business strategies, messaging, collateral, events, increasing our engagement with them and measuring the efficacy of such programs.


• Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.


• Craft client and executive narratives, presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.


• Execute marketing related tasks within the scope of larger products or projects, under the guidance from the manager.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.