Consumer Insights Manager

Job Category:

Sales, Marketing & Product Management

Job Family:

Marketing & Insights

Job Description:

Develop Schreiber’s Consumer Insights discipline in order to understand and communicate the holistic voice of the consumer to enable strategic solutions and drive profitable growth. Influence internal and external customers to implement recommended strategies that are founded in fact based market trends by developing key cross-functional relationships. Identify relevant insights by managing research vendors and tools, recognize and fill research gaps as needed. This includes deployment of our syndicated resources (e.g., IRI/Nielsen, Datassential, NPD) to create/support selling strategies relevant to our product/customer mix for external and internal partners. This also includes identifying custom research needs and managing these research projects to completion and through execution of the findings. This position has direct report(s).

What you’ll do:

• Manage and provide strategic deliverables to cross-functional teams through the generation of consumer behavior and sales stories from primary and syndicated data.
• Lead and deliver recommendations of executable solutions through knowledge of customer and category to business scenarios that are measurable.
• Collaborate and share best practices to create an understanding of issues faced in the marketplace, and potential implications of insights.
• Presentations will involve direct customer calls.
• Develop sales stories that provide actionable and unique insights.
• Monitor consumer and market intelligence information to deliver specific information on consumer trends in marketplace.
• Employ information from outside sources to drive story and develop priorities.
• Manage the development and execution of qualitative and quantitative research based on business needs and objectives.
• Provides coaching, tools, direction and leadership support to external analysts, interns, and the broader team in order to achieve business results.
• Lead efforts to support R&D, Culinary, Product Managers, and Sales Partners by providing regular macro trends and insights.
• Manage relationships with vendors.
• Ensure accurate data is reported and lead database management with vendors.
• Together with the leadership team, ensures compliance with Food Safety and Food Quality Plans, in addition to customer requirements.
• Interprets and communicates customer requirements to plant production and/or support groups.
• Establishes and Audits PCPs, CCPs and Standard Operating Procedures to define and monitor processes, to ensure customer requirements are met.
• Reviews incidents during which the procedures are not met, and determines appropriate corrective action for partners failing to follow standard procedures.

What you need to succeed:

• Bachelors in Marketing / Sales or related field.
• 7 or more years of relevant work experience.
• 3+ years of experience in extensive use of Nielsen/IRI, Datassential, and other syndicated data tools.
• Advanced knowledge with Nielsen or IRI, Datassential and other syndicated data tools.
• Capable at converting data into compelling information to guide marketing and sales efforts.
• Requires exceptional customer-facing communication skills.

Schreiber Foods strives to do good through food every day. Based in North America, we’re a customer-brand leader in cream cheese, natural cheese, process cheese, shelf-stable beverages and yogurt. Our more than 10,000 employees and presence on five continents enable us to be an essential ingredient in our customers’ success. With annual sales of more than $7 billion, we partner with the best retailers, restaurants, distributors and food manufacturers around the globe. We also recognize our responsibility to do good in the world and are driven to make a difference in everything we do.

Life & Culture

We call ourselves partners – not employees – and there’s a good reason behind that. Our work is more than just a job. Our common goals drive and energize us as we work together to be the best we can be. Caring is a huge part of who we are. We not only help each other grow; we take care of each other along the way. Whenever a partner is experiencing a hardship, it’s common for others to take the initiative to organize fundraisers to help support them through our Partners Helping Partners program. We also care about our communities and want to help make them better places to live every day.

Who are we looking for?

Our people are truly the heart of our company, and we’re on a journey together. It’s about more than a job. We work hard to find great people with diverse backgrounds, experiences and perspectives, and provide opportunities to help them grow. Like a family, we care deeply about each other